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The Panama hat is a finely woven hat made out of toquilla palms on Ecuador's Pacific coast. The finer the weave, the finer the hat. A hat that is considered to be of Ultrafino grade contains at least 600 weaves per square inch and takes about 6 months to make. When the company was started in 2003, the first hat ever sold was an Ultrafino grade Panama Hat. The name Ultrafino had a certain feeling of excitement, uniqueness, and quality. The founders wanted all of their products to radiate the same feeling of owning an Ultrafino grade hat. And so began Ultrafino Panama Hats.
Ultrafino means ultra-fine in Spanish and it has become the raw definition of the company. Everything Ultrafino does is aligned to the name. They strive to provide ultra-fine service while providing ultra-fine quality hats. However, they do this without putting social responsibility aside. Ultrafino purchases directly from the weavers, cutting out the middleman and allowing them to pay the weavers more to support their families. They strive to provide fair wages and conditions for those who make their hats, to treat them as the valuable part of the company that they are. Ultrafino does not see them as workers, but as talented artisans. And they see themselves as promoters who help share the artisans' craft with the rest of the world. It is one of Ultrafino's goals to create a company where everyday purchases can have a positive impact on the world, especially to the Ecuadorian communities where the artisans live.
The core values of Ultrafino are trust, integrity, quality, and social responsibility. They believe it is important to know where your money is going and who is benefiting from your purchase. Their goal is to provide high-quality headwear while improving the lives of those who made the product.
Weaving is an art that is unfortunately dying. Ultrafino feels passionate about the conservation of this art. The introduction of automated machines and the push for lowering cost is what is destroying this art. By continuing to show demand for handwoven Panama Hats, Ultrafino gives incentives for the weavers to continue weaving and continue showing younger generations how to weave. Effectively, this is the main reason hand weaving is still around and why it will continue to be around.
Ultrafino was founded on the idea that every hat has a history, and if you listen closely, it will tell you of the hands that carefully crafted it. They do not sell hats, they sell works of art with stories and rich history behind them.
product information:
Attribute | Value | ||||
---|---|---|---|---|---|
product_dimensions | ‎0.05 x 0.75 x 4 inches; 0.32 ounces | ||||
item_model_number | ‎149004 | ||||
department | ‎mens | ||||
date_first_available | ‎March 11, 2018 | ||||
manufacturer | ‎Ultrafino | ||||
best_sellers_rank | #411,990 in Clothing, Shoes & Jewelry (See Top 100 in Clothing, Shoes & Jewelry) #290 in Men's Fedoras | ||||
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